Jo Wood MICB PM.Dip MAAT is an accomplished business coach and bookkeeper. In 2023 she sold the multi-six figure practice she built from her kitchen table, Jo Wood Virtual FD Ltd.

Jo’s goal is to give the children of self-employed parents, happy, fulfilling childhoods and she’s on a mission to share financial education.

Jo has been recognised as one of the Top 50 Women in Accounting for 2021 and, in the same year, won the LUCA award for Large Practice of the Year. Most recently, she was awarded Companion status from the ICB—a testament to her dedication to the industry.