Name: Will Farnell
Company: App Advisory Plus / TC Group Farnell Clarke
Title: Co-founder of App Advisory Plus and Founder & Partner at TC Group (Farnell Clarke)
Biography
Will is founder of TC Group Farnell Clarke, one of the first 100% cloud-based firms globally way back on 2009. Will is also co-founder of App Advisory Plus and author of The Digital Firm and the more recent book The Human Firm published by Sage in 2023. Will is a respected speaker and mentor to accounting firms globally.
Sessions
- Can we all ignore tech now MTD for income tax is live?
- Turning bookkeeping data into advisory revenue
- The UK economy is stalling: How accountants can help our clients save it
- The future-ready firm playbook
- The firm of 2030: What needs to change now
- The future-ready firm: Building an advisory-led practice that attracts better clients, better talent, and better margins
- AI isn’t coming – It’s already billing hours
- 40 years of wins, failures and lessons learned